Type of site
|Finance and Investing|
|Headquarters||New York City|
|Launched||June 6, 1999|
Investopedia is an American financial website headquartered in New York City. Founded during the dot-com bubble, Investopedia provides investment dictionaries, advice, reviews, ratings, and comparisons of financial products such as brokerage accounts. Investopedia currently has more than 32,000 articles and reaches 17 million US unique monthly viewers.
Investopedia was founded in 1999 by Cory Wagner and Cory Janssen in Edmonton, Alberta at the height of the dot-com bubble. Wagner focused on business development and R&D, while Janssen focused on marketing and sales.
In April 2007, Forbes Media acquired Investopedia.com for an undisclosed amount. At the time of the acquisition, Investopedia drew about 2,500,000 monthly users and provided a financial dictionary with about 5,000 terms from personal finance, banking and accounting. It also provided articles by financial experts and a stock market simulator.
In 2010, Forbes sold Investopedia to ValueClick Inc. for $42 Million. By then, the site had grown to more than 30,000 pieces of content and leadership planned to write 7,000 additional articles each year. It was estimated that the site reached 2.2 million unique US visitors per month.
In 2013, ValueClick sold Investopedia and a group of other properties to IAC/InterActive Corp for $80 Million. The group of sites were, at the time, valued at $140 Million in a sum-of-the-parts analysis. Following the acquisition, Investopedia launched a number of initiatives, including Investopedia Academy to sell video educational courses. Caleb Silver was hired from CNN Money to oversee content operations for the platform in January 2016. Investopedia's list of the most "influential" financial advisors in the US was launched in June 2017.
In July 2018, Investopedia joined the Dotdash family of brands. The site underwent a rebranding and relaunch later in the year. In early 2019, the site announced the winners of its inaugural online broker and robo-advisor awards.
In 2020, Editor-in-Chief Silver described Investopedia's goal as "provid[ing] context around the news," rather than breaking new stories. The site launched its first podcast, The Investopedia Express, hosted by Silver, in September 2020. He also frequently appears as a guest financial expert on a variety of broadcast and radio programs, including MSNBC, ABC Radio and NBC.
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- "IAC" (PDF). August 8, 2018.
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- "Investopedia Stock Simulator". Investopedia. 15 September 2019. Retrieved 15 September 2019.